TechnoEyes

Technology description
System based on mobile technology to help blind people or people with visual impairments navigate in space.
The proposed solution allows users to create routes that can be used not only by them, but also other people with visual impairments.

Novelty
There is the same product on the market, but the technology has higher quality basic specifications
new in the country
There is an opportunity for practical implementation
We will create a attached to a white cane sensor that will record the route of the blind person on a smartphone program to navigate him in the future. The main feature of the sensor is that the record of the distance is carried out directly in meters.

Solved problems
As the special studies, the number of blind people or people with visual impairments is 180 million people by now, by 2020 this figure will rise to 275 million people.
Without a doubt the best way to solve this problem is to use dogs that lead the blind across the road, go to the store. The problem is that the cost of such a dog is very expensive, if we should train the dog for 3 years, feed it and also teach it all the necessary skills, then eventually not every blind person could afford this dog. Therefore, the creation of technical means of orientation for people with sight disabilities is the only currently realistic way to solve this problem.

Stage of Development
Prototype with favorable lab results and available for demonstration

Markets
According to our survey, 10% of the total number of blind would buy the product for sure for affordable prise.
That is about 18 million people are willing to buy this product.
Another 15% are aware what they need, but are hesitanting in purchasing.

Competitors, substitute goods, entry barriers
1) OrCam - $ 3500
Instruments to read colors and the text. Market share is quite low due to the considerable cost of the product.
2) Ultrasonic canes (UltraCane and BatCane) - $ 500-1000
Company almost went bankrupt due to poor product functionality
3) AuxDeco - $ 15,000
Creating 2d audio and tactile images. Market share is quite low due to the considerable cost of the product.

Risks of the project and anti-risk activities
One of the main risks is consumer behavior, because if we make a device that won’t work properly, or poorly perform its functions, we will lose customers. Blind people are very closely communicating with each other, and this a plus and a minus at the same time. If we do are best, we’ll get a good advertising, and in case of failure - counter-advertising.